Good Book Plus Good Marketing

Good Book Plus Good Marketing

Build Trust-Build a Platform Just because your book is the only one available, it doesn’t mean people will buy it. No matter how hot the topic, you’ve still got to do the marketing of not only the book, but of yourself as the expert. Even if you have an incredible...

Ghost Writing is a great break

Ghost writing anyone? I’ve written lots of articles on writing and how to demonstrate subject matter expertise through books and articles, blogs, and newsletters. Writing about your area of expertise is a great way to bring potential customers to your books,...